Under her leadership, EMQ has grown from a local initiative into an international scale-up with dealers across multiple European countries — a milestone that reflects her drive and strategic vision.

Mireille strongly believes in collaboration, craftsmanship, and customer-focused growth. Her energy and commitment are evident in everything EMQ does — from product design to customer service and community building.

Driven by a passion for entrepreneurship and innovation, Chris Jan works closely with the team to further strengthen EMQ®’s position as a leading provider of lightweight electric folding bikes in Europe. His hands-on approach, strong network, and focus on quality and service are central to the brand’s success.

Before joining EMQ®, Steven spent many years in the bicycle and rehabilitation technology sectors, where he gained valuable expertise in both technical innovation and customer advisory — a combination that now helps him optimize both products and service on a daily basis.

At EMQ®, Steven focuses on strengthening the technical foundation, improving process efficiency, and supporting customers and partners with technical questions and solutions. His dedication is also reflected in customer interactions and service cases, where his technical expertise contributes to mobility solutions for a wide range of users.

Steven works closely with the team to realize EMQ®’s mission: developing high-quality, reliable, and lightweight electric folding bikes that make mobility simpler, more sustainable, and more enjoyable.

At EMQ®, Niels focuses on strengthening relationships with partners, dealers, and mobility networks across Europe to make sustainable, compact mobility solutions accessible to more people. Under his leadership, new partnerships have been established that further position EMQ among international dealers and cycling professionals.

Driven by his love for cycling and his belief that smart mobility is the future, Niels combines commercial expertise with a hands-on mindset. He believes in quality, partnership, and innovation — values that perfectly align with EMQ®’s mission to bring the lightest electric folding bikes to new markets.

At EMQ®, Yolanda is responsible for the technical maintenance, fine-tuning, and optimization of EMQ® e-bikes, combining her craftsmanship with a strong customer-focused approach. She works closely with customers to answer technical questions, resolve service issues, and build confidence in sustainable and reliable mobility solutions.

Her role is vital in realizing EMQ®’s mission: delivering high-quality, lightweight electric folding bikes that provide everyday convenience, freedom, and mobility — built on a foundation of trusted technical quality.

At EMQ®, Jan Willem is responsible for the technical maintenance, fine-tuning, and updating of e-bikes, ensuring that every electric folding bike leaving our workshop meets the highest quality standards — both technically and functionally. His approach combines craftsmanship with a customer-focused mindset, resulting in reliable products and satisfied users.

Through his dedication, Jan Willem directly contributes to EMQ®’s mission: delivering high-quality, comfortable, and sustainable mobility solutions that provide freedom and convenience every day — from daily commuting to long-distance adventures.

At EMQ®, Noeman contributes to the assembly, maintenance, and inspection of our ultra-lightweight electric folding bikes. He takes his work very seriously, works with great precision, and maintains a strong focus on quality and safety. Thanks to his dedication, our bikes always leave the workshop in top condition.

Noeman is known as a hard worker and a true team player. He supports colleagues whenever needed, thinks proactively, and contributes to a positive working atmosphere. With his commitment and eagerness to learn, he makes an important contribution to EMQ®’s mission to make reliable, sustainable, and high-quality mobility accessible.

While Lu isn’t involved in electric folding bikes or technical details, her contribution to the team is indispensable. She safeguards the balance between hard work and relaxation, boosts morale, and is always ready for a pat, a cuddle, or a moment of lighthearted distraction. In her own way, she helps create the positive team spirit and passionate culture that define EMQ®.

As a true data enthusiast, Michiel enjoys combining multiple channels to gather, analyze, and visualize valuable insights in clear online dashboards. This analytical approach helps the team make well-founded decisions and continuously optimize campaigns.

Michiel is not only a driving force behind EMQ®’s marketing — he is also the founder of Mad Pack and Brendly, two companies where he brings together strategy, creativity, and a data-driven approach. For EMQ®, he leads the marketing team and works closely with colleagues to align brand storytelling, visibility, and customer experience.

With his blend of strategic insight, technical affinity, and entrepreneurial drive, Michiel contributes to EMQ®’s mission to make high-quality, lightweight electric folding bikes visible and relevant to an ever-growing audience.